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Many of us go with the flow, crafting reputations that hide our true selves. While others swim against this tide, express their individuality, and question whether the mainstream narrative is in their best interests.
Inspired by the poem ‘trouble with Spain’ by Charles Bukowski. This series of layered images uses Madrid’s historic businesses as a metaphor; contrasting the authenticity required to start a business with the conformity needed to maintain its position in the marketplace.
As social animals, the need to belong motivates our behaviour. It often comes down to how much we are willing to compromise.
Photo taken in February and March 2020. The project was created while attending a Documentary Photography & Reportage course at IED Master, Madrid.